Feature
Protect
Providing organizations with the ability to tackle counterfeiting problems
Counterfeiting has expanded beyond physical marketplaces, infiltrating online platforms such as Amazon, Ebay, Alibaba, as well as social commerce spaces like Instagram, Facebook, and TikTok. This illicit trade even extends to the creation of fake websites mimicking original brands to facilitate the exchange of counterfeit and substandard goods.
The perpetrators behind counterfeiting exploit brands and their products to generate profit at the expense of their reputation and consumer safety. The rise of eCommerce has provided them with ample opportunities to sell diverted and counterfeit products across various online channels. To combat this, online brand protection services offer proactive measures to identify and locate instances of diverted products and imitations being sold online. These solutions are often provided by third-party partners as a complimentary service.
Counterfeit medications pose a severe threat, claiming millions of lives annually, surpassing fatalities caused by diseases like malaria and conflicts worldwide.
According to a recent report by Unifab, the sale of counterfeit goods contributes to funding terrorist organizations. This illicit trade presents a significant challenge due to its global reach and lucrative nature, with counterfeiting being the second largest source of criminal revenue globally. Terrorist networks are increasingly involved in the production and distribution of counterfeit goods to finance their operations.
Physical Brand Protection
In response to the pervasive threat of counterfeiting, physical brand protection solution offer tangible measures to safeguard products and combat illicit trade in physical marketplaces. It encompasses a range of strategies and technologies designed to authenticate products, deter counterfeiters, and protect the integrity of brands.
Digital Brand Protection
Counterfeit and diverted goods not only decrease brand revenue and consumer trust but also pose serious risks to consumer health and safety. Scalion advises more than 150 globally recognized brands, on addressing intellectual property challenges in the digital realm. These challenges extend beyond traditional online marketplaces to encompass emerging platforms like social media, NFT portals, and the darknet.
Scalion’s digital brand protection solutions leverage state-of-the-art technological tools and expert analysis to empower clients in mitigating infringements and counterfeit activities across various online platforms. Our solutions have been shown to reduce counterfeit presence by up to 90%. Our comprehensive services include:
- Monitoring and removing offers for counterfeit products to combat trademark infringement online
- Identifying and removing pirated content to mitigate copyright infringement online
- Conducting thorough offline investigations
- Providing assistance with enforcement actions or settlement negotiations
- Offering support with legal research and drafting of documents
Authentication
A comprehensive safeguarding tool meticulously designed to shield your brand from the perils of counterfeit activity, unauthorized distribution, and brand dilution in the digital landscape.
At the forefront of innovation, our authentication solution employs state-of-the-art technologies and sophisticated algorithms to verify the authenticity of your brand across diverse online platforms, including e-commerce marketplaces, social media channels, and emerging digital arenas.
With our comprehensive suite of authentication tools, you can proactively detect and mitigate counterfeit products, unauthorized distribution channels, and infringements on your intellectual property rights, thereby safeguarding your brand equity and preserving consumer trust.
Partner with us to fortify your brand’s online reputation and uphold its integrity in an ever-evolving digital landscape. Our authentication solution is your steadfast ally in the relentless pursuit of brand protection and authenticity assurance.
AI based Digital Fingerprint
Introducing our revolutionary AI-based fingerprint authentication solution: an unparalleled defense mechanism meticulously crafted to fortify your brand’s digital presence against the persistent threats of counterfeiting, unauthorized access, and identity fraud.
Harnessing the power of cutting-edge artificial intelligence algorithms, our fingerprint solution delivers unmatched accuracy and reliability in verifying the authenticity of your brand across a myriad of online platforms and digital touchpoints.
With precision and speed, our solution analyzes intricate patterns and unique identifiers embedded within your brand’s digital footprint, ensuring that only genuine entities gain access and interact with your online assets.
By leveraging advanced biometric recognition capabilities, our solution provides robust protection against unauthorized replication, fraudulent activities, and identity theft, safeguarding your brand’s reputation and fostering trust among your discerning audience.
Get Started with Scalion Today!
Enhance your brand’s security with Scalion – comprehensive brand protection and anti-counterfeiting solutions.