by Ajith Bhat | Jan 16, 2026 | Counterfeiting, Supply Chain
A2 ghee has gained significant attention for its traditional value, digestibility, and association with indigenous cattle breeds. As demand grows, so do concerns around mislabeling, adulteration, and false A2 claims. This makes A2 ghee traceability essential for...
by Ajith Bhat | Jan 16, 2026 | Counterfeiting, Supply Chain
Honey is a natural product valued for its nutrition, medicinal properties, and traditional significance. However, it is also one of the most adulterated food products globally, leading to growing concerns around purity, origin, and quality. To address these...
by Ajith Bhat | Dec 17, 2025 | Counterfeiting
In today’s competitive agri-input market, brand trust is everything. Yet, counterfeit seeds, fertilizers, and pesticides continue to flood the supply chain—causing financial loss to manufacturers and devastating consequences for farmers. As companies look for...
by Ajith Bhat | Dec 5, 2025 | Agriculture
Artificial Intelligence (AI) is redefining the agricultural supply chain, enhancing efficiency, transparency, and sustainability from farm to fork. As agriculture becomes more data-driven, AI technologies are helping agribusinesses optimize resources, predict...
by Ajith Bhat | Nov 24, 2025 | Climate Change
The agriculture sector is the backbone of human survival, but it is also one of the largest contributors to greenhouse gas emissions. From farm operations to transport and storage, every stage of the supply chain leaves behind a carbon footprint. With climate change...